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Set SMART Goals

Set SMART Goals

in InfoSource, Trends in the Marketplace

Lots of coaches and consultants use the S.M.A.R.T. acronym to explain goal setting. S.M.A.R.T. refers to goals that are:

Specific—A specific goal has a much greater chance of being accomplished than a general goal. To set a specific goal you must answer the six “W” questions: Who, What, Where, When, Which, Why.

(Example: Using these criteria, a general goal would be, “Get in shape.” But a specific goal would say, “Join a health club and work out three days a week.”)

Measurable—Establish concrete criteria for measuring progress toward the attainment of each goal you set.

Attainable—When you identify goals that are most important to you, you begin to figure out ways you can make them come true. You develop the attitudes, abilities, skills, and financial capacity to reach them.

Realistic—To be realistic, a goal must represent an objective toward which you are both willing and able to work. A goal can be both high and realistic; you are the only one who can decide just how high your goal should be.

Timely—A goal should be grounded within a timeframe. So there’s a sense of urgency. If you want to lose 10 lbs, when do you want to lose it by? “Someday” won’t work. But if you anchor it within a timeframe, “by May 1,” then you’ve set your unconscious mind into motion to begin working on the goal.

When goals are vague, it’s nearly impossible to judge whether or not you’ve achieved them. By setting goals and making them S.M.A.R.T., targets are more easily met and success is more easily achieved.


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