Fuel Your Next Promotion
Too many small businesses shy away from data management practices, usually because they don’t think they are big enough and/or they don’t know how to get started. The truth is, small companies can benefit greatly from keeping their customer data clean and implementing some simple controls to ensure ongoing data quality.
At Dynamark, our list hygiene services ensure the data you are working with is as clean as possible. Not only can we append your mailing list with any missing data, we can save you money by improving deliverability and maximizing postal discounts. Typical data services for postal optimization include de-duping, merge/purge, CASS certification and checking against the National Change of Address database (NCOA).
To accurately track and measure your marketing performance, our data services also include the use of response tools such as trackable phone numbers, personalized URLs, business reply cards (BRCs) and more. By tracking and capturing data—such as what offer a prospect responded to, what and when they purchased and how much they spent—each direct marketing campaign you do with us provides fuel for your next promotion.
Call us today for data services that can make your next campaign a success and help your business grow.Learn more about our Marketing Data Services