1. It’s the Most Cost-Effective Form of Advertising In comparison to television, magazine, radio and billboard ads, your business gains the same amount of exposure for far less money with outdoor signage. 2. Shown to Increase Profitability With outdoor signage, it’s easy to encourage drivers to stop by your business, whether they planned to or not. 3. Fast...
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Packaging plays a vital role in marketing for companies of all sizes and specialties. Whether you’re into food, medical supplies, consumer goods, cosmetics or something else, Dynamark is your go-to-resource for creative, high-quality design and production. Need a large run, small quantities or a fast, affordable prototype? Let us know. Dynamark makes...
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With the New Year just around the corner, many small business marketers are in the throes of planning their 2020 budget spend. One subject that commonly comes up is whether (and to what extent) to update the company website. Of course, business goals and strategy will ultimately determine how funds are spent. But with websites, there’s always room to improve...
Read MoreIf you think packaging’s role plays second fiddle to your product, you may be doing your brand a tremendous disservice. Yes, great products are important. But if they’re undifferentiated and don’t stand out where they’re sold, they’ll disappear from shoppers’ view, along with any hope of a sale. Here are three reasons to pump up your packaging’s prowess. 1....
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Marketers understand and appreciate the value of creating a positive experience for customers. Yet sometimes, when it comes to execution of email cadence, it’s easy to fall into the, “more is better,” trap. Here are five tips to reduce email fatigue for your prospects and customers: 1. Pace yourself. Less than 5 emails a month reduces unsubscribes by 40%. 2. Let...
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