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Posts Tagged "InfoSource"

Dynamark Makes Quality Packaging Accessible

Dynamark Makes Quality Packaging Accessible

in InfoSource, Personally Speaking

Packaging plays a vital role in marketing for companies of all sizes and specialties. Whether you’re into food, medical supplies, consumer goods, cosmetics or something else, Dynamark is your go-to-resource for creative, high-quality design and production. Need a large run, small quantities or a fast, affordable prototype? Let us know. Dynamark makes...

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Sure Signs Your Website  is begging for a refresh

Sure Signs Your Website is begging for a refresh

in InfoSource, Marketing 101

With the New Year just around the corner, many small business marketers are in the throes of planning their 2020 budget spend.  One subject that commonly comes up is whether (and to what extent) to update the company website. Of course, business goals and strategy will ultimately determine how funds are spent. But with websites, there’s always room to improve...

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3 Reasons to Ensure That Your Product Packaging Pops

3 Reasons to Ensure That Your Product Packaging Pops

in InfoSource, Trends in the Marketplace

If you think packaging’s role plays second fiddle to your product, you may be doing your brand a tremendous disservice. Yes, great products are important. But if they’re undifferentiated and don’t stand out where they’re sold, they’ll disappear from shoppers’ view, along with any hope of a sale. Here are three reasons to pump up your packaging’s prowess.  1....

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5 Tips to Help You Avoid Email Fatigue with Your Direct Marketing

5 Tips to Help You Avoid Email Fatigue with Your Direct Marketing

in Biz Tips, InfoSource

Marketers understand and appreciate the value of creating a positive experience for customers. Yet sometimes, when it comes to execution of email cadence, it’s easy to fall into the, “more is better,” trap. Here are five tips to reduce email fatigue for your prospects and customers: 1. Pace yourself. Less than 5 emails a month reduces unsubscribes by 40%. 2. Let...

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